Stop Selling and Start Leading by James M. Kouzes & Barry Posner & Deb Calvert

Stop Selling and Start Leading by James M. Kouzes & Barry Posner & Deb Calvert

Author:James M. Kouzes & Barry Posner & Deb Calvert
Language: eng
Format: epub
ISBN: 9781119446286
Publisher: Wiley
Published: 2018-03-05T00:00:00+00:00


I decided to deliver a pineapple every day for two weeks straight. Just a pineapple. No note, no explanation. At the beginning of the third week, I showed up and said, “Hello, it's the Pineapple Lady here to see Mr. Madison.” He saw me because he was curious and just had to know who was delivering all those pineapples and why.

What can you do with your buyers to make something extraordinary happen? More of the same isn't likely to produce change. That's why you must always be on the watch for a new approach, a new idea, or a new way to get where you're trying to go.



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